I'm not a pop-music guy, but my dad passed away from brain cancer, and this music video is literally the story of me and my mom. I've been taking her on adventures and she's been rediscovering her new chapter in life after he passed. It's the most beautiful thing to have an honor of witnessing.

It's been twelve years since I decided to become a Justin fan, Beliber. I was 8 years old at that time and I am very proud of Justin to this day. Justin should know if his songs are amazing and everyone loves it. Thank you for your work in the world of music, JB 🤍

I lost my dad when I was 16. This song hits the soul. I'm 25 now. Somedays it feels like "every day it gets a little easier" somedays it feels like "every day it gets worse" One of the hardest things to hear when my dad first passed was from a friend of mine who said "It doesn't get easier" I hated her for saying that. Because while I was sick of hearing "im sorry" left and right, I still wanted some hope. About a year later I reached out to her and said she was right. It doesn't get easier, we get stronger. And for a while that got me through my days. Recently not so much. Recently I feel very weak without him. Recently I just miss my dad. I know it came out a year ago, but I found this song today and haven't been able to listen to anything else. To anyone reading this, and maybe feeling the same, its okay. It's okay to feel weak without them. It's okay.

This song hits me so hard. Just heard it 2 days on the radio and didnt realize the full meaning until i saw the lyrics and this video. This songs makes me realize how much i truly miss all the people who i lost. My uncle, my grandpa, my sister, and my pop pop. Losing them made me realize dont take life for granted. Tomorrow may be yours or someone elses last day so try to cherish all the moments you can get with someone❤️❤️❤️ Love you guys hope your doing good and looking down on me up there❤️❤️

I absolutely adore this song. Several of my grandparents have passed away and this really hits me. This is such a beautiful song and video. Great job , Justin!

I lost my sister to suicide when I was 13. You have no idea how much this song means to me. I cry everytime I hear it.

Every song on this album is like a story in itself and this music video just proved it🥺 loved it so much!

Any listener who has lost a loved one, can identify with the lyrics in this. Very sentimental. We miss them. We acknowledge their love. We hope they know how much they meant to us. Thank you to JB for penning and singing our thoughts.

Been 11 months since i lost both my parents in just 19 day gap. This song hits the spot ❤. I miss them and yes "memory is ecstacy". All we can do is pray for our loved ones and move on with their memories and values. Keep their names sky high!

I lost my mom last year and i cant get over it and this song is actually in a way makes me feel better sometimes, Grieving is never easy. what people fail to understand is that the pain never goes away we just learn to live with it.

Lyrics :

Almost 2 years back I lost a person whom I loved the most. I feel her presence whenever I come back to this song. Justin has made a song that generations will remember!

it's abt time this got a mv, been saying it's the best song from the album

I lost one of my best friends to cancer this year, because of COVID and his treatments we couldn’t be together for most of his final moments. This song really speaks to me, because all I have is those memories to hold on to. It’s an indescribable pain, but this song captures it so well.

Nobody can replicate his success. He's

Amo essa música! 😍 🇧🇷

Not a Bieber fan. But I can't deny that this song is magic. On one hand, this song is a memorabilia to JB for his father. But on the other hand, it's also a song that allows other people to share their grievances and possibly help them to move on from the passing of a loved one. Truly a beautifully made song.

Perdí a mi hijo hace 7 años y fue el dolor más grande en mi vida tiempo después falleció mi abuela que era como mi madre y con estas dos muertes mi corazón se destrozó en cachitos, esta canción me encanta ya que los recuerdo con todo mi amor 😢

I’m listening this on repeat since day 1! One of my Favs. Great message 👌🏻

Lost my mom a few weeks ago, for all those who have lost someone I feel ya. Keep strong.